Madelein Özok (MBA) – CEO at InMojo, is an international speaker and has delivered papers at Gaming Conferences in South Africa, Australia and the U.S. Offering 17 years Senior Management experience in listed global companies such as Aristocrat Technologies in Europe, Australia and USA, and local listed companies such as MassMart, HCI, Tsogo Sun and Sun International – Madelein brings a wealth of experience in the retail, leisure, casino and entertainment industries. She also coaches and mentors MBA students at Henley University South Africa for the past three years.
Madelein cemented her experience with a MBA through Henley University UK, in which she achieved a distinction for her dissertation on reputation and brand management of the Casino Industry in South Africa, as well as achieved distinctions in Corporate Finance and Strategic Direction subjects. She has also completed a Ba Communications degree and a Coaching Certificate.
Under her leadership, Sun International won the prestigious Romero Diamond Award at the 2016 Casino Marketing Conference in Las Vegas for the Direct Marketing strategies implemented at Sun International.
InMojo is a niche, small to medium consulting company that has a passion for people and businesses uniqueness. Its mission is to leveraging a range of expertise and experience in strategy, marketing and loyalty programs, delivering excellence in results for its customers.